Paths to Improved Profits
REDUCE COSTS
- More Efficient Channels*
- Increase Customer Loyalty*
- Customer Segmentation*
- Focus on Select Programs
- Economies of Scale (just in time)*
- Automation*
- Negotiate Better Rates/Costs*
- Layoffs/Consolidation/Outsource
INCREASE REVENUES
- More Efficient Promotions, Ads*
- Higher Account Penetration
- Higher Sales Efficiency*
- Offer Better Products*
- Increase Cash Flow*
- Make Easier to Buy*
- Diversify Revenue Sources
- Increase Availability
*Many of these paths are driven by technology improvements
